Introduction to Business
Entrepreneurship, The Art of Succeeding in Business contains four sections that will progressively help you understand the challenges and opportunities associated with starting a business.
The first section, Introduction to Entrepreneurship, consists of six chapters that introduce the world of entrepreneurship. These chapters provide students with an opportunity to consider the range of business functions and resources associated with a business. Through independent exercises and class discussions, students have a chance to reflect upon the personal qualities that allow some people to turn their dreams into reality.
Click here for more detailed information related to Chapters 1-6, Introduction to Entrepreneurship.